Competitor mentions: videos that name, review, or recommend your competitors, including the ones that quietly rank for years.
YouTube monitoring
Track competitor mentions on YouTube
YouTube is where buyers go to be convinced: reviews, comparisons, and tutorials that shape decisions for months. Syntheo surfaces the videos that mention your competitors or your category, and the hooks that are pulling the views.
Search + ad activity · Video hooks surfaced · Continuous tracking · Alerts to Slack, Telegram & webhook
What we capture on YouTube
The videos shaping how buyers see your category.
Review and comparison videos: "X vs Y" and "best [category]" content that buyers watch right before deciding.
Video hooks: the titles and opening angles competitors use to win the click, so you can borrow what works.
Creator and sponsored placements: where competitors are showing up in other people's videos.
Ad activity: the YouTube ads competitors are running, surfaced through the public ad transparency record.
Filters and sorting
Find the videos that actually move opinion.
Filter by keyword and competitor brand name to focus on the content that matters.
Rank by priority and buying-intent so the videos shaping decisions rise above the noise.
Separate organic mentions from ad placements, or view them together.
View YouTube on its own, or alongside your other tracked platforms.
Pairs well with
YouTube is stronger alongside these.
Reddit: buyers who watch a comparison video often discuss it on Reddit right after.
TikTok Ads: add short-form competitor ads to the paid picture.
Google Ads: add search and display spend to the YouTube ad picture.
Slack, Telegram & webhook alerts: get a ping when a new competitor video starts gaining traction. See integrations →
Catch the YouTube videos shaping your buyers' decisions.
Add your competitors. Syntheo surfaces the videos and hooks that matter.
Cancel anytime during the trial.